Helly Hansen has become the latest brand to launch a store at the Gloucester Quays Designer Outlet.

The Norwegian brand produces action-utility wear for survival, work and sport and joins existing outdoor stores already open at the designer outlet including Regatta, Trespass, Mountain Warehouse, Musto and TOG 24.

A Helly Hansen spokesman said: “We are proud to have opened an outlet in Gloucester Quays and look forward to presenting some excellent offers to the centres visitors.

"Our brand is at the forefront of technical outdoors products and our instore selection will continue to reflect this, our staff are fully trained to offer any help or advice our customers may need.”

Franco Muccini, centre director at Gloucester Quays Designer Outlet, said: “The outdoor offering at Gloucester Quays is already exceptional and with the opening of Helly Hansen now raises the standard even higher.

"We are sure that their store will do well and wish them every success.”

Source: www.thisisgloucestershire.co.uk, Thursday, June 11, 2009