French Economic situation reports
- Factory Outlet Centres in France: a positive balance sheet for the 1st half-year 2009
Source : European Factory Outlet Centres Observatory, July 2009
Free access to this study after registration to the Magdus’ Club
- Summer sales 2009 in France : a positive balance sheet for Factory Outlet Centres
Source : European Factory Outlet Centres Observatory, July 2009
Free access to this study after registration to the Magdus’ Club
- Balance sheet of the first “floating sales” in the French Factory Outlet sector
Source : European Factory Outlet Centres Observatory, June 2009
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- The French outlet centres: a positive balance sheet for the 1st half-year 2009 and good perspectives for the second one
Source : European Factory Outlet Centres Observatory, May 2009
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- A good year 2008 for the French Factory Outlet Centres
Abstract: In January 2009, the magdus team has interviewed the marketing managers of several factory outlet centres in France to collect their balance sheet of year 2008. This synthesis brings to light the big tendencies of the activity of the centres in 2008 with regard to the balance sheet of year 2007. In an unfavourable cyclical context, in particular during the second half-year 2008, it seems that the majority of the Factory Outlet Centres had a good activity during year 2008.
Source : European Factory Outlet Centres Observatory, February 2009
- Winter sales 2009: no crisis in the French factory outlet centres’ sector
Abstract: In January 2009, the magdus team has interviewed the marketing managers of several factory outlet centres in France to draw a first balance of the French winter sales. It appears clearly that in an economical context of restrictions and difficulties, the first trend of the sales time is good and it seems that the factory outlet centres’ sector in France is not affected by the crisis.
Source : European Factory Outlet Centres Observatory, February 2009
- Summer sales 2008: halftone balance in the French factory outlet centres’ sector
Synthesis: In France, there are 2 kinds of sales: the winter sales and the summer sales. At the half time of the summer sales 2008, which started on June 25th, the Magdus team has led an inquiry contacting 15 outlet centres headquarters to know if the trend of economic slowdown is weather confirmed or denied. The first balance for sales in factory outlet centres is not too bad, but too good also. According to the inside of several outlet centres, the reasons evocated are the diminution of the purchase power as well as the area: people have less moved to the shopping centres from far away, comparing to the past years. Kids and women’s wear are recognised as the most dynamic sectors during these sales, still, however, no specific range is recognised as more efficient than the others. Nevertheless, it seems that the more successful brands during the year are also number one in these sales time. The trend is not so bad and less catastrophic than what has been announced. Most of balances are the same than the year before. If several centres have suffered from a lower activity, there were fewer visitors in the centres, but more consumers who spent more money. The trend should not change before the end of the sales time*. In general the balance is good, and it seems that outlet centres have less suffered than the regular shops in town centres. In Paris for example, a survey published on the 22nd of July and led by the Paris Chamber of Commerce (CCIP) towards merchants, revealed that they are “not totally satisfied” or “not satisfied” of their clearance activity this summer. To conclude, on Wednesday July 23rd 2008, the French parliament has passed a bill on the modernization of the French economy currently called LME in France (Loi de modernisation de l’économie in French. From January 2009, the sales will last 5 weeks verses 6 now and every merchant will have the 2 weeks minored from the global time to use anytime in the year per week, depending on its will.
* Sales will last until august 2nd or 5th in 83 departments. In other departments where they started later on, they will last until august 19th.
Source : European Factory Outlet Centres Observatory, July 2008
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